
Franchise Invasion:
Gelato di Roma, Fourth Avenue (between Ann and Catherine)
What could be a better fit next to People's Co-op and Cafe Verde than two new franchises (Smoothie King (see past entries) and now Gelato di Roma)? The new term for this sort of neighboring of polar opposites--"Bivouac-ing." As in, the two sides of Bivouac: on the one hand an outdoors store and on the other hand a designer clothing store.

2 Comments:
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I work across the street from Gelato di Roma at the corner of Fourth and Catherine. As I write this, a Budget Rental Truck is loading everything from the store. I think they're closing! I liked their pizza and gelato a lot! What a revoltin' development this is!
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