Businesses Inside of Other Businesses:
Seattle's Best Coffee (inside of Borders), Liberty Street (between State and Division)
After a few weeks of hanging a tarp where the coffee shop used to be, Borders has opened up their in-store Seattle's Best Coffee shop. It looks fancy and definitely is cheaper than Starbuck's. But doesn't really fill any coffee void in this town. I'm not quite sure there is any void to be filled.
posted by Ryan Roman '03 at 11:49 PM
3 Comments:
Seattle's Best, interestingly enough, is owned by Starbucks.
Dave is right. From Seattle's Best's own website:
Starbucks Corporation Completes Acquisition of Seattle Coffee Company
July 14, 2003 (SEATTLE, WA) – Starbucks Corporation (Nasdaq: SBUX) today announced that it has completed the acquisition of Seattle Coffee Company from AFC Enterprises, Inc. (Nasdaq: AFCE) announced on April 16, 2003. Seattle Coffee Company includes the Seattle's Best Coffee® (SBC) and Torrefazione Italia® Coffee (TI) brands.
About Starbucks
Starbucks Corporation is the leading retailer, roaster and brand of specialty coffee in the world, with more than 6,500 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. The Company is committed to offering the highest quality coffee and the Starbucks Experience while conducting its business in ways that produce social, environmental and economic benefits for communities in which it does business. In addition to its retail operations, the Company produces and sells bottled Frappuccino® coffee drinks, Starbucks DoubleShot™ coffee drink, and a line of superpremium ice creams through its joint venture partnerships. The Company's other brands enhance the Starbucks Experience through best-of-class products: Tazo Tea Company offers a line of innovative premium teas, and Hear Music produces and distributes a line of exceptional compact discs.
For further information contact:
Seattle Coffee Company
206.254.7200
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